Walmart Announces New Store Design and New Shopping Experience to Compete with Amazon | The NY Journal
[ad_1]
The company is redesigning 200 super centers across the country, with the goal of combining digital experiences
Newly renovated stores will have bolder signage to reflect and encourage app usage.
Photo:
ROBYN BECK / AFP / Getty Images
Walmart is redesigning 200 branches throughout the country with the aim of combining shoppers’ digital and store experiences.
Newly renovated stores will have bolder signage to reflect and encourage the use of applications, they will have more self-service kiosks and separate sections for toys, electronics and baby products.
“We have tried to think about how we help customers discover and get inspiration online and reflect in terms of a completely new look for the store,” said Walmart Chief Customer Officer Janey Whiteside in a statement.
The company is expected to renew 200 super centers by the end of 2020 with new signage experiences, contactless checkouts and airport-inspired techniques as reported by Janey Whiteside, Director of Customer Service.
The remodeling project will be expanded to 1,000 stores by the end of 2021 where it will also affect small branches. The goal of the redesign will be to provide an “integrated” experience with the company’s mobile application.
Walmart stores are expected to have cleaner and more colorful signage and aisles will be assigned letters and numbers to facilitate navigation and location of sections.
According to the company was inspired by airports that are efficient as they allow groups of people to navigate easily in large spaces through smart designs and clear signage.
Today, we’re unveiling a new store look and feel, focusing on a digitally enabled shopping experience. With a sleek design and a layout spotlighting products, the experience features end-to-end digital navigation to guide customers on the shopping journey. https://t.co/HSHvag8NSs pic.twitter.com/b2ADqsxZNq
– Walmart Inc. (@WalmartInc) September 30, 2020
Related: “Christmas Shopping Will Be Different”: Walmart Announces That Its Stores Will Be Closed on Thanksgiving.
The company seeks that the iconography and layout of the store make it possible to the shopping experience is simpler and more intuitive for users. The renovated centers will have self-collection kiosks and contactless payments through Walmart Pay.
Several locations will also feature Scan & Go technology. Whiteside said Walmart will look to help customers discover and get inspiration online to reflect in terms of a new look for the store.
You may be interested:
.
[ad_2]
Source link
