T20 World Cup 2026 broadcast revenue – The State

Is India-Pakistan T20 World Cup Match Really Not Important for Broadcasters? Expert Drops Truth Bomb

The State February 12, 2026February 12, 2026 Harish Thawani broadcasting expert, ICC World Cup commercial rights, India Pakistan match viewership, India Pakistan record ICC events, India Pakistan T20 World Cup broadcaster importance, India vs Pakistan broadcast value, subscription vs ad revenue broadcasters, T20 World Cup 2026 broadcast revenue

Is India-Pakistan T20 World Cup Match Really Not Important for Broadcasters? Expert Drops Truth Bomb

While the India-Pakistan clash is one of cricket’s most watched fixtures, a broadcast industry veteran says broadcasters now rely more