Ratan Tata’s campaign on sanitation workers is hard-hitting
A child in the video recites a poem about his father at a competition in his school and begins the poem with, “Mera baba desh chalata hai (My father runs the country).” Watch the video below:
The public service advertisement shared by Ratan Tata has left netizens speechless. The ad video is about a boy reciting a poem about his father at a competition in his school.
The child begins the poem with, “Mera baba desh chalata hai (My father runs the country).” He goes on to say that his father is not a politician, doctor, policeman or Army-man, yet he runs the country.
He says that if his father does not go to work, every home will come to a halt. Nobody will be able to reach their workplace. “Mera baba vo kaam karta hai jo desh ka koi bhi baba karna nahi chahta. (My father does what no father wants to do.)”
Watch the Video here:
The scene in the video then changes to reveal that the boy’s father is a manual scavenger.
The boy says that his father goes deep inside gutters and garbage. He worries that his father will lose the fight with the diseases. He worries that his father won’t return home.
He concludes the poem by saying, “Mere baba ko bachao. Is dekh ko sirf mere baba se mat chalwaao. kyunki desh ko desh ka har aadmi chalata hai. (Save my father. Don’t let the country be run by my father alone because the country is run by every citizen of the country.)
The ad video is a part of Mission Garima to spread awareness about brave sanitation workers. The initiative aims “to provide safe, hygienic and humane working conditions for sanitation workers” via #TwoBinsLifeWins campaign which urges citizens “to segregate their biodegradable and non-biodegradable waste to help reduce the burden on these hardworking workers.”
Tata added that Mumbai, a city of 23 million, has only 50,000 individuals who are employed as sanitation workers.
The hard-hitting video left many netizens speechless. “They should be known as HEALTH POLICE of City,” one user said.