Brian May is launching a perfume to help protect badgers and other wildlife.
The Queen guitarist is teaming up with perfume maker Sergio Momo to make the perfume – named after his band’s hit Save Me – which comes in a blood-red bottle.
It will raise funds for his Save Me Trust, which campaigns for wild animals to be protected.
Brian, 73, was seen in an online video autographing bottles of the new scent.
He said the “amazing” perfume was “something I hope you will all love”.
Other musicians to have released their own scents include Christina Aguilera, Lady Gaga, Britney Spears and One Direction.
The singing legend hit the headlines in recent months as he revealed his wife Anita Dobson “saved his life” after he suffered complications following his heart attack.
Brian, who had a near-fatal heart attack in May, recalled how Anita, 71, did everything for him after his health scare and nursed the guitarist back to health.
He told the Daily Express: “She was incredible. She totally saved my life because I couldn’t do anything and she just kind of nursed me, so I will forever be in her debt. She did an incredible job on me.”
The guitarist, who has been married to former EastEnders actress Anita for 20 years, was reeling from an unrelated gardening accident when he suffered the heart attack in Spring.
Despite the incident, he has since promised fans that he’s ready to return to making music.
“I’ve walked out with a heart that’s very strong – I feel I’m in good shape for years to come,” he said following his heart attack.
As well as praising medics, he added: “Anyway, I didn’t die. I’m incredibly grateful that I now have a life to lead again. I’m good, I’m here, and I’m ready to rock.”
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